We have invested in paid advertising and unpaid editorial in print and digital media that has delivered significant increased awareness results about the district, its businesses and amenities. The Lowel Lonsdale BIA will continue to advertise and promote special events, create seasonal campaigns and expand across Metro Vancouver markets with a particular focus on highly-dense residential hubs with immediate access to public transit such as Burnaby, South Vancouver and the Tri-Cities.
By aligning the Lower Lonsdale BIA’s resources with the Lonsdale Quay Market Visitor Centre team, Vancouver’s North Shore Tourism Association, Tourism Vancouver, Clef D’or and Destination BC, the BIA has been highly successful in generating significant exposure and bringing increased numbers of locals and visitors to Lower Lonsdale – a direct benefit to all stakeholders. The BIA will continue to attend tourism industry events such as Tourism Showcase and Clef D’or (concierge) as well as
make destination education presentations about The Shipyards District to key relevant stakeholders.